Wednesday, October 28, 2009

It Doesn't Get Any Better Than This

I was overcome with emotion when the “good hands people” notified our shop that we had attained “Distinguished Performer” status. With tears of joy streaming down my face, I continued to read on that with all the glass shops out there, we have been elevated. The hard work of our technicians, support staff and commitment to customer service was finally paying off. To the “good hands people” we were now ranked with the best of the best. And like they say in that well known beer commercial, “It doesn’t get any better than this.”

I had to re-read the short e-mail, received by our company’s president, because it was almost too good to be true. I have never considered myself to be a skeptic, but given the nature of the auto glass industry, an insurance company just doesn’t congratulate you without a hitch. It just doesn’t happen. So I reread the email and guess what? I was right, there was a catch. Imagine that. Not only were we now considered among the best, but on the date that we would be formally recognized as the best, we would have to continue to outperform, for less money. You just can’t beat that. And to top it off, there was no action required on our part. The transition to this “elite” status would be seamless.

In all honesty, we didn’t even have to think twice. Without hesitation, we will be cooperative and take care of our mutual customer, making you look good while you enhance your bottom line and we can sacrifice ours. It would be an honor. After all, these opportunities do not come by everyday. We wouldn’t think of using inferior glass or compromising our service. After all, we aren’t in business to make money. Rather, we are in business to serve the insurance companies. Who wouldn’t jump at that chance? Actually, we thrive on the challenge. Watch our profit margins erode and see how long we can stay in business.

To the executives at the helm and those with the creativity to develop these generous programs, I hope that you will take the time out of your hectic schedules, when your bonus checks are distributed, to take a moment and reflect. And maybe, just maybe, please consider sending out another congratulatory note, including thanks, to those of us who are most grateful that you had the dignity to throw us a few crumbs from the table.

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